01 / Otata (おたた)
Women of the Masaki shore sold fish on foot,and Otata is said to begin with Princess Takihime's dress.

Otata (おたた) were shore women who walked to Masaki and Matsuyama's castle town selling fish. The trade is said to have begun when they dressed like Princess Takihime (瀧姫). A goyō-bata (御用旗, service banner) thought to date from the rebuilding of Matsuyama Castle is a designated town cultural property.
- Peddling dress was seen until before the war (town website)
- Takihime Shrine stands on the Tenpō mound (天保山) pier (town website)
- The banner was designated a town cultural property in March 2024 (town website)

